Effective Keyword Research- How To Select Keyword That Are Less Competitive And Get The First Page In Google
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There are so many internet marketers wanting to know the effective ways on how to do proper keyword selection such that they are able to get low competition keyword or phrase and are able to snatch the number position in Google search engine.
For new beginners it is a very important aspect of internet marketing that you need to learn as this is one of the very first factor that will determine your overall success in this business.
For new beginners it is a very important aspect of internet marketing that you need to learn as this is one of the very first factor that will determine your overall success in this business.
The first step in internet marketing is keyword selection, it will either make or break you, you will either be frustrated or abandoned the business if you get it all wrong right from the beginning, that is the more reason you need to listen to all am writing in this post because am going to be deal extensively on this subject in this article.
Tools for keyword selection and how to use them
Though there are so many tools in the market for keyword research, there are those been used for free and the paid ones, in all of them, the best still remain (Google adword tools), it is free to use.
Now for usage first you must register with Google or webmaster tool, not that it will not work if you are not a registered member but the result you get will not be accurate hence the need for the registration.
When you log in to the tool with your email and password, you click on the tools part, which then opens a dropdown menu click the keyword tool section and it will open. Type the keyword you want to analyze in the tool, on your left hand side of the tool uncheck “broad” and check or tick “exact” that is it, click search, you will get list of other related keyword on the subject you are dealing with.
Now for usage first you must register with Google or webmaster tool, not that it will not work if you are not a registered member but the result you get will not be accurate hence the need for the registration.
When you log in to the tool with your email and password, you click on the tools part, which then opens a dropdown menu click the keyword tool section and it will open. Type the keyword you want to analyze in the tool, on your left hand side of the tool uncheck “broad” and check or tick “exact” that is it, click search, you will get list of other related keyword on the subject you are dealing with.
Now when looking at the volume you concentrate on the “local search” in the adword tool that is what you are dealing with not the global search. Now when you click on any keyword make sure the volume is what you are looking at as the major factor in determining the keyword.
Any term or phrase less than 1000 local search should be neglected, the you have to click on the keyword which will automatically do a Google search on the particular word or phrase to determine the competition.
Any term or phrase less than 1000 local search should be neglected, the you have to click on the keyword which will automatically do a Google search on the particular word or phrase to determine the competition.
At this moment you need to install another tool for competition analyses, the name of the tool is SEOQUAKE it is also free. With the help of seaquake you will be able to see the page rank as well as the backlinks of the first top 10 sites leading in that particular keyword .
Now to determine less competitive keyword, when you click the term or phrase from adword keyword tool it comes up as a search in another new window with seaquake showing the page rank and other properties, but the most important is the backlinks, page ranks, age and number of pages index.
If you check the website and you find lots of low page rank ranging from 0- 3 and fewer backlinks ranging from 0- 100 with few pages been index that is a good keyword, it means you can easily claim number one position with that term .here it is the breakdown using SEO QUAKE
Page rank (PR): 0 -3
Page backlinks (SEMrush): 0 – 100
Fewer index pages
Anything more than this is a little bite competitive, on the other hand it depends on individual, what and how much competition you can handle, you can decide to adjust the parameters thus you can decide to increase the backlinks or reduce it further it all depends on you, this is what I do to take most of my site to the first page of Google.
Am not forgetting about ON PAGE SEO, it is another factor to be look into as part of the agent of getting to position one in Google that will be coming up in another post. If you have any question or contribution to make, you are free to air your view in the comment section
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